Show Notes

I don't know! You have just read three of the most difficult words to pronounce in the English language and probably in any other language.

Today we are working in The Closers Pt 2. page 35. In the world of selling, confidence and clarity are key, and admitting uncertainty can feel like stumbling over a challenging pronunciation. However, embracing the honesty behind those three words can be a powerful tool. It opens the door for collaboration, problem-solving, and building trust with customers. So, while "I don't know" may seem like a sales stumble, it can actually pave the way for stronger connections and a more transparent, authentic sales process.

However, savvy sales professionals recognize that honesty and transparency are paramount. Instead of viewing "I don't know" as a hindrance, they transform it into an opportunity for growth and learning. Admitting a lack of knowledge can pave the way for collaborative problem-solving and build trust with clients, ultimately fostering stronger relationships and more successful sales outcomes.

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