Steven J. Manning Life Is Not a Dress Rehearsal

Show Notes

$47 Billion Man Is a Professional Provocateur

Some people collect stamps, memorabilia, music, dolls, Zippo lighters, bottle caps, stamps, Happy Meals toys, rocks, bad habits … Steven Manning collects people and stories. Steve asserts to lead a preposterously fulfilling life. That tends to happen to people who will try and fail to read everything in print and online, talk to anybody about anything, anywhere, anytime. And then try to live all of that. His “Life Is Not A Dress Rehearsal” and “A Life Without Passion Is A Life Not Worth Living” philosophies are on his omnipresent imaginary teleprompter.

He was born and raised until his teens in Communist Romania. After a delightful stretch as near homeless in Rome, with a great escape story to tell, his family finally settled in Woody Allen’s den of mediocre intellect, Los Angeles, where he continues to reside. Enduring La La Land is made possible by hard-earned access to the rest of the world, courtesy of Boeing and Airbus aircraft, and well-used and beefy-limits credit cards backed by success in business.

He is credited with the origination of prominent creative and empirical concepts, targeting database concepts, media strategies, promotional concepts, incentive devices, channels, and decision-making predictive techniques, all widely used in the marketing world.

His expertise encompasses a number of disciplines including marketing, advertising, corporate governance, relationship development & management, and conflict resolution. He is acknowledged to be among the most influential consumer database developers, owners & marketers in the history of direct response.

Steve is one of the pioneers of advertising on the internet, where he has been active since the introduction of commercial applications in the medium. He has generated billions of dollars in revenues during his business life.