In today's conversation with Jackson Wightman, founder of Proper Propaganda and author of The Tech PR Playbook, we explored how AI is reshaping public relations, the future of tech storytelling, and practical strategies for entrepreneurs and startups to thrive in an AI-driven media landscape. Jackson also shared powerful lessons from his journey of turning setbacks into success, the evolving PR and media environment, and the importance of balance in entrepreneurship.
Show Notes
The AI Revolution Transforming Tech Public Relations | Insights from Jackson Wightman
Today, I’m excited to welcome Jackson Wightman, the founder of the PR agency Proper Propaganda and author of the bestselling book, 'The Tech PR Playbook: How to Make Media Love You, Influence People and Explode Awareness About Your Innovation Company' to Your Partner In Success Radio. Jackson is a recognized thought leader in the intersection of technology, public relations, and artificial intelligence. His expertise focuses on how AI is transforming PR, media visibility, and brand credibility in today’s fast-changing digital world.
Jackson is passionate about helping tech companies and startups optimize their PR strategies for AI-powered search and new digital discovery patterns. He champions performance-based PR models that tie agency success directly to measurable results. Jackson also shares valuable insights on how brands can rethink storytelling, position their customers as heroes, and future-proof themselves in an era dominated by AI-driven media shifts.
Listeners passionate about technology, innovation, and marketing will find Jackson’s perspective on the evolving PR landscape both inspiring and practical.
Connect with Jackson Wightman: Website | LinkedIn | Amazon
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