Why AI Adoption Is Really About People

Why AI Adoption Is Really About People

Some conversations stay with you long after the microphone is turned off. My conversations with Dr. Gleb Tsipursky, PhD have always been among those for me.

Gleb has been my guest on Your Partner In Success Radio before, and I am delighted that he will be joining me again this August. So when I read his newly published book, The Psychology of AI Adoption at Work: From Resistance to Results, I wasn't simply reading another book about artificial intelligence. I was seeing a subject I have discussed with Gleb before explored with even greater depth and practical insight.

And this is what makes the book so compelling.

AI is moving at a breathtaking pace, but Gleb understands something that too many conversations about AI overlook: technology doesn't adopt itself. People do.

You can have the most impressive AI tools in the world, but if employees don't trust them, don't understand them, fear what they mean for their jobs, or don't feel safe experimenting with them, adoption will stall. Gleb brings behavioral science, organizational psychology, leadership, and real-world experience together to explain why that happens—and, more importantly, what leaders can do about it.

What I appreciate most is that this isn't another breathless celebration of AI or another fear-based warning about what might go wrong. It is a much more useful conversation about how humans and technology can work together thoughtfully, ethically, and productively.

Gleb draws on more than 25 years of consulting experience, more than 100 consulting projects, and interviews with leaders from organizations including Microsoft, Uber, and Experian. The result is a book that moves beyond theory and gives leaders practical frameworks for understanding resistance, building engagement, developing AI champions, managing risk, and creating the kind of culture where people can actually learn and adapt.

If you are a business leader, entrepreneur, manager, or simply someone trying to understand where AI is taking the workplace, I highly recommend this book.

And I am especially looking forward to continuing this conversation with Gleb on Your Partner In Success Radio this August. We have talked about the future of work before, but I suspect our next conversation is going to take us even deeper into the question that matters most:

How do we make AI work better for people—and help people work better with AI?

That is a conversation worth having.

This book is now available on Amazon.